Tuesday, Wednesday, and Thursday – Delivery between Tuesday and Thursday is considered optimum. Ultimately, whether this system is worth the time investment depends on the individual. Mondays and F… Ultimately, knowing your busiest days of the week will help you improve your efficiency, better understand your schedule, and rearrange your workload to better suit your interests. It’s the same reason people are excited on Fridays, looking forward to the weekend to come. Get the best bang for your buck before the start of your next vacation with these hotel booking tips from the pros. Saturdays and Sundays are, predictably, very light email days in terms of both sending and receiving. You need to plan your campaign to arrive on the perfect date and agree with the service provider on the lead-time for mail to arrive. The organization expects to process and deliver nearly 3 billion pieces of First-Class Mail, including greeting cards this week alone. Thanks for stopping by. This looks pretty similar with what EmailAnalytics reports for me. Jayson is a long-time columnist for Forbes, Entrepreneur, BusinessInsider, Inc.com, and various other major media publications, where he has authored over 1,000 articles since 2012, covering technology, marketing, and entrepreneurship. Sunday is the worst day for mail. Find the perfect Busiest Mail Day stock photos and editorial news pictures from Getty Images. The busiest day is Monday. As a US Postal Employee, I work in a facility that processes the letters that cannot be read by the machines. They are in the middle of the week, so people aren’t putting them to the side after a busy Monday or forgetting about them during a fun weekend. Payment. ... E-mail us: [email protected] Call us: +1 (877) 826 34 66. Peak email days are Tuesday, Wednesday, and Thursday. With the data you uncovered with Gmail inbox analytics, you can probably narrow your focus down to one candidate. If you do find the culprit, whether it’s a client or an employee, you can start to resolve the conversation with the following tactics: Is it all worth it? They can also be in a rush and will push the mail to the end of their to-do list. Lori Van Buren Santa takes letters out of his post office box from children on the busiest mail day of the year at the U.S. Post Office main plant on … Valtim strives to help clients succeed during their direct mail campaigns. This year, Priceline reports that the most popular departure date will be Wednesday, Dec. 23, with 22% of those travelers returning on Monday, Dec. 28, and 20% returning on Sunday, Dec. 27. Direct Mail, Variable Printing Service, Fulfillment and Contact Center, © Valtim Marketing Solutions 2018 | All Rights Reserved, Saturation vs. December 15 marked the busiest mailing day of the year as people dispatch holiday cards and presents to friends and relatives across the country. The week of Dec. 17-23 is predicted to be the busiest mailing, shipping and delivery week, when nearly 3 billion pieces of First-Class Mail, including greeting cards, will be processed and delivered.” There's no software to install, no credit card required, and you'll see your stats in less than 60 seconds. Open rates sharply rise between 6 am and 10 am, peaking at 10 am, then slowly declining until about 8 pm, where there’s another steep drop. Monday is the day when most households receive the bulk of their mail. Required fields are marked *. If you decide to mail items on this day, it is more expensive, and households may resent promotional items arriving on a Sunday. The Postal Service also expects to deliver nearly 200 million … You have plenty of other days to choose from, which will help your mailer stand out better and not come off as a pest after a long day at work. Partially as a result of this, your workload and productivity vary greatly depending on the day of the week. Deborah Duncan is a writer for Valtim Marketing Solutions. A nicely designed letter is received well during these three days. Avoid the risk of your direct mail campaign having to fight for attention by finding another day for your direct mail campaign to be received. Essay on The busiest day of the week My first visit to a courthouse took place on a Monday, which is apparently the busiest day of the week. Some jobs are so email-reliant that an employee may spend half the day working through them, especially after a weekend. There’s a clear difference between the date your mail ships and the date your members receive the mail. WASHINGTON — This week is expected to be the busiest week of the holiday mailing and shipping season for the Postal Service. Friday and Saturday are best to avoid because most people are in weekend mode. You should avoid sending mail on bank holidays. The day of the week is not going to attract more visitors to your website – promotion will! Most individuals are not thrilled when they receive mail on a Monday or during the weekend. The last thing on their minds is sifting through and reading their mailers. Starting the week of December 11, customer traffic is expected to increase, with the week of December 18 – 24 predicted to be the busiest mailing, shipping, and delivery week. Opens by Day of the Week According to SmartInsights, the rise and fall of open rates throughout the week for typical 8-5 workers follows a curve you probably expected. NOPE. Those with minimal email volume and already-efficient practices aren’t going to gain much. Suppose the most trafficked day on your blog is Friday, but you only have a daily readership of 300 people. If your emails aren’t optimized, you’ll end up spending more time on them than you should, and the ambiguity or lack of focus in your emails could end up inviting even more ambiguous, poorly-focused emails to your account. You can improve your email writing efficiency with the following strategies: In some cases, the root of your most egregious fluctuations could be a specific individual or organization. Using bright colors, seasonally themed images, and easy to read postcards helps you offer more distinguishable mailer among the others even if the date isn’t optimal. One of the best solutions to this problem is establishing clear, restricted “email checking hours.”. Potential members are likely wrapping up their weekends and getting in their final rest before starting the workweek. According to MailChimp, time distribution of email open rates more or less falls in line with intuitive expectations as well. People are away from home more these days. In 2010, he founded a marketing agency that appeared on the Inc. 5000 before selling it in January of 2019, and he is now the CEO of EmailAnalytics. So when are your busiest days? Here’s Why, 2021 Direct Mail: What to Expect When the Pandemic Ends, 5 Considerations for a Successful Direct Mail Campaign, 5 High-Impact Direct Mail Marketing Strategies for Non-Profits, How to Use Direct Mail with an Inbound Marketing Strategy, Benefits of Direct Mail Call Center Data Tracking. You want your mailer to stand out among the other mailers, and usually, that requires making sure your mailer isn’t competing with too many others on the same day. Mondays and Fridays have similarly low open rates (presumably because on Mondays, you’ll be catching up and in meetings, and on Fridays, you’ll be in meetings and/or distracted by thoughts about the weekend). Your email address will not be published. He keynoted the 2013 MarketingProfs University, and won the “Entrepreneur Blogger of the Year” award in 2015 from the Oxford Center for Entrepreneurs. Check the dates before agreeing on mailing your final product. You can stand out by using brightly colored envelopes with highly optimized internal content. Rather than leaving an app open or allowing notifications, you’ll close your email and disconnect from notifications for most of the day, instead focusing on your core projects, and only opening and responding to email during specifically designated hours, such as 10-2 and 4-5. Research shows it can take up to 23 minutes to recover from a distraction, meaning if your attention resets every time you get an email, your productivity is going to be destroyed. UPS said Monday is also expected to be the busiest to date in company history, but expect to top it next week. Postal Service anticipates Monday will be its busiest day of the year, with a holiday influx of about 800 million letters and packages, a 40 percent increase over the average daily mail volume of … Valtim is a service provider that assists organizations with choosing the best mail date. 1. Yeah I agree, Monday is the busiest day of my week. Targeted Direct Mail Marketing, Don’t Hang or Tape Mailers to Mailboxes – It’s Illegal! Required fields are marked *, 27 Ways to Boost Collaboration Among Employees, 17 Employee Productivity Stats Every Manager Needs to Measure. Daniel on May 21, 2007 7:23 am. You don’t want to leave the receive date up to chance. Many recipients may be tired from a long day of catching up on work, so Monday mail isn’t the first thing they want to accomplish when they get home. Tapping into this data, and understanding which days are your busiest, can help you in a number of ways. No matter what, you want your mailer to stand out. Headed to the post office today to mail holiday packages? Most employees keep an email app open throughout the day, getting distracted every time a new email comes in, and taking action to respond to it as quickly as possible. Let’s look at each day of the week to see which is the best day of the week for direct mail campaigns. In four days, you’ll make up for the time invested, and by the next week, you’ll be five hours ahead. Fourth of July. Tuesday, Wednesday, and Thursday are the most optimum days for your prospects and members to receive your mail. It's not the day of rest, it's the day of stress: Two thirds now say Sabbath is busiest time of the week By Andy Dolan for the Daily Mail Published: 19:55 EST, 9 … On your busiest email days, with new messages coming in constantly, you won’t have time for anything else. You’ve already optimized the emails coming into your inbox, but what about the emails going out? The day of the week doesn't matter. You want to avoid Monday as the receiving day because you don’t want to fight for attention. You want to avoid Monday as the receiving day because you don’t want to fight for attention. Tuesdays are the Siberia of days: gray, bleak, and they fucking suck. Monday, Dec. 22 is expected to be UPS's busiest day of the year. Focus on the middle of the week, and people will be more interested in reading your message and the mailer content. Santa's real elves are doing the heavy grunt right now. Fourth of July, the biggest blockbuster summer holiday, is also one of the … I’ve spent the better part of this guide explaining how understanding your busiest email days can improve your productivity and save you time, but it takes time to measure your email traffic, and even more time to implement the changes necessary to see results. Those with high email volume and inefficient practices, however, have everything to gain—and it won’t take much time to make a positive change. You’re less likely to get mail delivered on Sunday, as most mail services don’t operate on this day. You’ll still be able to get to almost all your emails within a day, but you’ll have far more time to focus on the work in front of you. Even if you’re unsure about your own email workload, or email-based productivity, it’s worth the effort to analyze your habits and potentially improve them. 2 people like this Our mailroom and data processing area is open on the weekend, and since we are off the work piles up until we comes in Monday. You can usually tell by observing daily email trends. Many mail carriers distribute bulk mail campaigns when it’s convenient for them and not when it’s best for you. Download PDF. Most people hate Mondays, presumably because of the contrast with the relaxation of the weekend. The first and most powerful effort you can make is rebalancing your workload distribution, which you can harness in multiple different ways: This simple rebalancing will redistribute both your emails and your effort so you can handle them more efficiently. Make no mistake about it, this day brings forth a blizzard of e-mails, phone calls, IM conversations, business conference meetings, and … The U.S. She lives in Colorado and likes to travel and read mystery novels. In terms of business communication, to be more precise. You can include images on a postcard mailer that grabs the viewer’s attention. Opens by Day of the Week According to SmartInsights, the rise and fall of open rates throughout the week for typical 8-5 workers follows a curve you probably expected. Monday – Monday is generally the day when the most household post is received. Assume it takes you two hours to analyze your email data, and another two hours to implement some new changes. The first impression I had of the people was that. Agreeing on the date and making it a contractual agreement is vital. Homeowners won’t expect mail during bank holidays and will resent the content if they receive any. They're not at the North Pole, rather they're right up your street, driving block to block delivering packages. See hourly email traffic breakdowns, average email response time, email volume by day of the week, and much more! After analyzing millions of hotel prices around the globe, Hopper's travel aficionados shared insight on the hotel booking tips and tricks that frequently save travelers extra cash—including the best day of the week to check in at the front desk. Many recipients may be tired from a long day of catching up on work, so Monday mail isn’t the first thing they want to accomplish when they get home. This decision may significantly reduce the impact of your direct mail campaign. Monday is always my busiest day. Postal Service is buckling down Monday for what it says will be the busiest mailing day of the year, with millions of letters and packages entering its system today. For B2B emails aimed at entrepreneurs and workaholics (basically people who check their email all day), the weekend is the best time to send emails. Please Subscribe to Our Blog To Get the Latest Marketing Tips, News, and insights. Select from premium Busiest Mail Day of the highest quality. So, how can this information help me with my professional goals? Once you have these data points in front of you, you can start making positive changes to your professional life and productivity. You can verify if bank holidays are factored in with the mailing date. We can also help you design a colorful and informative postcard that will get your message across with just a glance. Monday is, as in most companies, the day when the weekly schedule is determined, which means that on average I spend at least 30% of the day replying to job offers, writing and sending estimates and negotiating. Your email address will not be published. Looking at the chart above from EmailAnalytics, which shows my daily email trends over the last 30 days, we see that Wednesday is typically my busiest day in terms of emails received, whereas Friday is my least-busy day of the work week (though, interestingly, I send the most emails on Fridays). Even if that saves you 30 seconds per email, that’s still going to save you an hour of time every workday (if we assume you send and receive an average of 122 emails/day, which is the average, according to a study by Radicati). Monday is the day when most households receive the bulk of their mail. Control Inbound Emails Another option is to get your inbound emails under control. These days are less competitive than Monday. WASHINGTON — This week is expected to be the busiest week of the holiday mailing and shipping season for the Postal Service. To get an idea of general email busy-ness trends, check out my guide on when is the best time to send an email? 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Volume by day of my week bleak, and understanding which days are your busiest email in!, 27 ways to Boost Collaboration Among Employees, 17 Employee productivity stats Manager! Goals are to improve your efficiency, improve your efficiency, improve your,. Name, email, you won ’ t going to gain much, greeting. Services don ’ t have time for anything else may spend half the day when most households receive mail. And Saturday are best to avoid Monday as the receiving date may move to Wednesday busiest to date in history...